The Art of Persuasion Certification
The Art of Persuasion Certification
The art of persuasion is a difficult one to master but is an invaluable skill to possess.
No one wants to be forced to use coercion or aggressive tactics to get their point across or to find common ground on an issue.
Persuasion is based on reasoning and understanding rather than hostility or threats, making it the best way to convince your conversation partner that you are right or that your way of doing things is the preferred one.
This course goes into detail about how you can develop your own persuasive skills. By practising these skills, you may find that you master the art of persuasion in very little time.
We begin by discussing the way human behavior is often motivated.
Next, we move on to discuss Aristotle's persuasive techniques - ones that are still very relevant today.
Finally, we leave you with the steps you should take to ensure that your argument is persuasive. These steps work well in both speech and the written word, making them ideal for essay writers and presenters alike.
You Will Learn:
- The five main influencers of human behavior and how you should respond to them
- The four modes of persuasion and how they can be applied today
- Information on how those persuasive techniques can be used for good or bad intentions
- How to use Monroe's Motivated Sequence to your advantage
Benefits of Taking This Course:
- Learning how to become more persuasive in your everyday life without resorting to aggression
- Being able to participate in more productive conversations
- Understanding why people tend to display the habits they do
- Learning how to use simple persuasive techniques in your everyday speech
- Learning how to construct a persuasive argument in just a few simple steps
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
The Art of Persuasion Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 1 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 1 modules there is a multiple choice test. The questions will be on a range of topics found within the 1 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.75 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Great insight into Fraud. Having only dealt with certain areas of fraud such as insurance fraud I am finding this course to be a great help to increase my knowledge and understanding of other types of fraud and areas/industries affected.
Hopefully this will help me to look at pursuing jobs that I would not have the confidence to apply for due to lack of knowledge or understanding.

Mohammad Akhtar
Very interactive and quick to complete, highly recommended to anyone that is looking to further their knowledge. An excellent online course for CV’s and developing your skills. Fantastic for the money and worth taking time to complete with online help and notes to guide you through it.
New Skills Academy have recently won two high profile awards and after taking their online course you know the reason behind it with high quality course structure and accessibility.
All their courses have an excellent pass rate so it is suitable for everyone whether you are academic or not, which I find very good.

Kusaya Khrongpanya
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you

Fiona Requadt
As the Head of HR, I always have to keep up to date on all law. This course was brilliant and helped me brush up on some areas I hadn’t worked on for some time. Really great value and also very user friendly – brilliant purchase!
For me personally, I have a Masters in HR Management and I love to keep developing and learning and this course was a brilliant way to satisfy my hunger for learning but I could also fit it in with my full time role – win win!
Another positive edition to anyone’s CV – would recommend to anyone even if you are just curious about your employee rights!

Amy Knight
This Makeup Diploma course I wanted to have almost half of my life, from when I was a kid. I really enjoyed studying and was really happy to finish this Makeup Diploma course.
Liked videos in modules, PDF’s were easy to save. Not only that I learned new tips on how to do makeup, I also learned how to deal with marketing and advertising for my future business.
I’m sure that will not be the last course that I finished. And I will highly recommend to my friends to this online tutoring as it is great way to gain knowledge. Thank you.

Darija Holm
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.

Shaun Paskin
The Art of Persuasion Certification
The art of persuasion is a difficult one to master but is an invaluable skill to possess.
No one wants to be forced to use coercion or aggressive tactics to get their point across or to find common ground on an issue.
Persuasion is based on reasoning and understanding rather than hostility or threats, making it the best way to convince your conversation partner that you are right or that your way of doing things is the preferred one.
This course goes into detail about how you can develop your own persuasive skills. By practising these skills, you may find that you master the art of persuasion in very little time.
We begin by discussing the way human behavior is often motivated.
Next, we move on to discuss Aristotle's persuasive techniques - ones that are still very relevant today.
Finally, we leave you with the steps you should take to ensure that your argument is persuasive. These steps work well in both speech and the written word, making them ideal for essay writers and presenters alike.
You Will Learn:
- The five main influencers of human behavior and how you should respond to them
- The four modes of persuasion and how they can be applied today
- Information on how those persuasive techniques can be used for good or bad intentions
- How to use Monroe's Motivated Sequence to your advantage
Benefits of Taking This Course:
- Learning how to become more persuasive in your everyday life without resorting to aggression
- Being able to participate in more productive conversations
- Understanding why people tend to display the habits they do
- Learning how to use simple persuasive techniques in your everyday speech
- Learning how to construct a persuasive argument in just a few simple steps
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
The Art of Persuasion Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 1 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 1 modules there is a multiple choice test. The questions will be on a range of topics found within the 1 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.75 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Great insight into Fraud. Having only dealt with certain areas of fraud such as insurance fraud I am finding this course to be a great help to increase my knowledge and understanding of other types of fraud and areas/industries affected.
Hopefully this will help me to look at pursuing jobs that I would not have the confidence to apply for due to lack of knowledge or understanding.

Mohammad Akhtar
Very interactive and quick to complete, highly recommended to anyone that is looking to further their knowledge. An excellent online course for CV’s and developing your skills. Fantastic for the money and worth taking time to complete with online help and notes to guide you through it.
New Skills Academy have recently won two high profile awards and after taking their online course you know the reason behind it with high quality course structure and accessibility.
All their courses have an excellent pass rate so it is suitable for everyone whether you are academic or not, which I find very good.

Kusaya Khrongpanya
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you

Fiona Requadt
As the Head of HR, I always have to keep up to date on all law. This course was brilliant and helped me brush up on some areas I hadn’t worked on for some time. Really great value and also very user friendly – brilliant purchase!
For me personally, I have a Masters in HR Management and I love to keep developing and learning and this course was a brilliant way to satisfy my hunger for learning but I could also fit it in with my full time role – win win!
Another positive edition to anyone’s CV – would recommend to anyone even if you are just curious about your employee rights!

Amy Knight
This Makeup Diploma course I wanted to have almost half of my life, from when I was a kid. I really enjoyed studying and was really happy to finish this Makeup Diploma course.
Liked videos in modules, PDF’s were easy to save. Not only that I learned new tips on how to do makeup, I also learned how to deal with marketing and advertising for my future business.
I’m sure that will not be the last course that I finished. And I will highly recommend to my friends to this online tutoring as it is great way to gain knowledge. Thank you.

Darija Holm
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.

Shaun Paskin
Why you should study with us
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This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
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I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
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Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly

Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson

Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci

This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova

It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke

Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa