The Art of Persuasion Certification
The Art of Persuasion Certification
The art of persuasion is a difficult one to master but is an invaluable skill to possess.
No one wants to be forced to use coercion or aggressive tactics to get their point across or to find common ground on an issue.
Persuasion is based on reasoning and understanding rather than hostility or threats, making it the best way to convince your conversation partner that you are right or that your way of doing things is the preferred one.
This course goes into detail about how you can develop your own persuasive skills. By practising these skills, you may find that you master the art of persuasion in very little time.
We begin by discussing the way human behavior is often motivated.
Next, we move on to discuss Aristotle's persuasive techniques - ones that are still very relevant today.
Finally, we leave you with the steps you should take to ensure that your argument is persuasive. These steps work well in both speech and the written word, making them ideal for essay writers and presenters alike.
You Will Learn:
- The five main influencers of human behavior and how you should respond to them
- The four modes of persuasion and how they can be applied today
- Information on how those persuasive techniques can be used for good or bad intentions
- How to use Monroe's Motivated Sequence to your advantage
Benefits of Taking This Course:
- Learning how to become more persuasive in your everyday life without resorting to aggression
- Being able to participate in more productive conversations
- Understanding why people tend to display the habits they do
- Learning how to use simple persuasive techniques in your everyday speech
- Learning how to construct a persuasive argument in just a few simple steps
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
The Art of Persuasion Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 1 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 1 modules there is a multiple choice test. The questions will be on a range of topics found within the 1 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.75 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Sophie Mellor
After much searching, I stumbled across this online course which sounded perfect for what I wanted and was available at a very affordable cost. This is the first time I have taken an online course, so wasn’t sure what to expect or if my money was going to be well spent.
The course is great, it was very easy to follow with simple, clear instructions and the additional use of video demonstrations that I found extremely helpful. It was handy to be able to print off all the course modules to keep for future reference and nice to receive a certificate upon completion.
Whilst I will probably never have a career as nail technician, I have gained what I wanted from this course, lots of knowledge and new confidence to do manicures/pedicures on both myself, friends & family.

Janice Waterman
This course is so easy. I was a little nervous before I started it but even after the first module I was at ease.
The video's are clear and the course is easy to understand.
Everything I need to learn is here, from the basics like handling to bathing to full grooming. you can save the work on to your pc or laptop as you go along so you can go back over it later on. at the end of each module you even get time to practise what you have learnt.
I'm so glad I found this company and will highly recommend.

Kirsty Wilson
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.

Cynthia Huang
Excellent course, easy to follow, excellent tutorial videos that set examples out very simply and are easy to pause or fast forward meaning you can go through this course at totally your own speed.
The work sheets are very good as the examples from the video are all replicated clearly and you can skip back and forth between the worksheet and the video if you don’t remember something completely the first time. When you are confident with the subject, you move yourself on to the next one
I love that I can do this completely in my own time and am sure that at the end of the course I will be confident in my own ability to use Excel.

Caroline Powell
I really enjoyed the course and would recommend this to my friends.
I completed a City and Guilds Certificate 40 years ago and was looking at bringing my skills up to date. This gave me the encouragement and insight to what I needed to go back into hairdressing. I understand the importance of keeping my skills up to date and would like to study further in styling, hair treatment and colouring.
Thank you very much I enjoyed the 27 modules attached to the course. I particularly enjoyed the videos attached to the course and have always enjoyed putting hair up for special occasions such as weddings.

Margaret Whitehead
The Art of Persuasion Certification
The art of persuasion is a difficult one to master but is an invaluable skill to possess.
No one wants to be forced to use coercion or aggressive tactics to get their point across or to find common ground on an issue.
Persuasion is based on reasoning and understanding rather than hostility or threats, making it the best way to convince your conversation partner that you are right or that your way of doing things is the preferred one.
This course goes into detail about how you can develop your own persuasive skills. By practising these skills, you may find that you master the art of persuasion in very little time.
We begin by discussing the way human behavior is often motivated.
Next, we move on to discuss Aristotle's persuasive techniques - ones that are still very relevant today.
Finally, we leave you with the steps you should take to ensure that your argument is persuasive. These steps work well in both speech and the written word, making them ideal for essay writers and presenters alike.
You Will Learn:
- The five main influencers of human behavior and how you should respond to them
- The four modes of persuasion and how they can be applied today
- Information on how those persuasive techniques can be used for good or bad intentions
- How to use Monroe's Motivated Sequence to your advantage
Benefits of Taking This Course:
- Learning how to become more persuasive in your everyday life without resorting to aggression
- Being able to participate in more productive conversations
- Understanding why people tend to display the habits they do
- Learning how to use simple persuasive techniques in your everyday speech
- Learning how to construct a persuasive argument in just a few simple steps
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices

of achievement
This certificate is presented to
Your Name

For completing the
The Art of Persuasion Certification
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor

Daniel Morgan
Daniel Morgan
Head of Academy

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 1 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 1 modules there is a multiple choice test. The questions will be on a range of topics found within the 1 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.75 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Sophie Mellor
After much searching, I stumbled across this online course which sounded perfect for what I wanted and was available at a very affordable cost. This is the first time I have taken an online course, so wasn’t sure what to expect or if my money was going to be well spent.
The course is great, it was very easy to follow with simple, clear instructions and the additional use of video demonstrations that I found extremely helpful. It was handy to be able to print off all the course modules to keep for future reference and nice to receive a certificate upon completion.
Whilst I will probably never have a career as nail technician, I have gained what I wanted from this course, lots of knowledge and new confidence to do manicures/pedicures on both myself, friends & family.

Janice Waterman
This course is so easy. I was a little nervous before I started it but even after the first module I was at ease.
The video's are clear and the course is easy to understand.
Everything I need to learn is here, from the basics like handling to bathing to full grooming. you can save the work on to your pc or laptop as you go along so you can go back over it later on. at the end of each module you even get time to practise what you have learnt.
I'm so glad I found this company and will highly recommend.

Kirsty Wilson
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.

Cynthia Huang
Excellent course, easy to follow, excellent tutorial videos that set examples out very simply and are easy to pause or fast forward meaning you can go through this course at totally your own speed.
The work sheets are very good as the examples from the video are all replicated clearly and you can skip back and forth between the worksheet and the video if you don’t remember something completely the first time. When you are confident with the subject, you move yourself on to the next one
I love that I can do this completely in my own time and am sure that at the end of the course I will be confident in my own ability to use Excel.

Caroline Powell
I really enjoyed the course and would recommend this to my friends.
I completed a City and Guilds Certificate 40 years ago and was looking at bringing my skills up to date. This gave me the encouragement and insight to what I needed to go back into hairdressing. I understand the importance of keeping my skills up to date and would like to study further in styling, hair treatment and colouring.
Thank you very much I enjoyed the 27 modules attached to the course. I particularly enjoyed the videos attached to the course and have always enjoyed putting hair up for special occasions such as weddings.

Margaret Whitehead
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Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson

Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops

Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson

I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley

Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson

This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova

I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad

This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke