The Four Ps of Marketing Certificate
Why you should study with us
The Four P’s of Marketing Certificate Course
Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.
When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.
The course offers practical solutions for making the most of this model alongside basic marketing theory.
You Will Learn:
- What the Four P’s are, why they are so important and how they are relate to one another
- How to use the Four P’s when putting together a marketing plan and researching your target demographic
- How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model
Benefits of Taking This Course:
- If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
- If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
- This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
- Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
The Four Ps of Marketing Certificate
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I am considering a career change, so this seemed a good place to start. The course was comprehensive, for the price and easy to follow. The videos were also really helpful, to help put the information into context. The instructor was very down to earth and easy to follow.
It is helpful to be able to print out the course notes, to refer to at a later date. I will also re-watch the videos when I need to.
The test at the end was multiple choice. There may have been information relating to this on the website, but I didn't find it. The questions were very specific, so you do need to have revised before you take the test.
All in all, I am impressed, for the £40 I spent.
Kirsty Trenerry
Was really nice to be able to sit through an online course and fly through it.
This is because my learning styles are predominantly read/write and/or kinaesthetic so being in a classroom listening to teachers is often mind numbing and other students tend to hold me back. This course was great for allowing me to work through at my own pace.
It was also great value for money and although I didn't need to request for student support, all confirmation emails came through quickly and efficiently so I am overall pleased with the service.
Good job New Skills Academy, looking forward to learning with you more in the future.
Christian Roach
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you
Fiona Requadt
The course was very methodical and logical, always pointing towards the goal of learning the information to pass the test. It’s also a very nice course. Made the process seem much less daunting than I had made it appear. The logical and organized approach to the material really made this a worthwhile course.
All the course materials are very easy to understand and access, and the fact that you could study at your own pace when you want.
I want to say a big thank you to New Skills Academy for your effort, heart-felt interest and enthusiasm in putting together this course and sharing it with us. Your frequent, intuitive tips were great memory cues for some of the hard to retain information and very helpful especially for someone forgetful like me. Most of all, you took any worry of failure out of the picture and made it easy to visualize completing the test successfully! Thank you again for all your help.
I will definitely recommend this site to anyone looking to take professional courses. Thanks to them, I now have my diploma in Hotel Reception.
Abayomi Dosunmu Odunsi
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
Amazing, informative course, really great value for money. Easy to use and navigate the website, and well worth it. Very clear and concise instructions.
I work in fraud at the moment and am just looking for something to add to my CV. Really great value for money. Simple, quick, easy and informative. Lots of modules that make up the course that are simple yet informative about fraud and money laundering and other aspects of fraud.
I’ve enjoyed the course so far and am looking forward to completing it and gaining a new qualification for my CV as well as new knowledge for my current workplace.
Jade Petrie
The Four P’s of Marketing Certificate Course
Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.
When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.
The course offers practical solutions for making the most of this model alongside basic marketing theory.
You Will Learn:
- What the Four P’s are, why they are so important and how they are relate to one another
- How to use the Four P’s when putting together a marketing plan and researching your target demographic
- How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model
Benefits of Taking This Course:
- If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
- If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
- This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
- Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
The Four Ps of Marketing Certificate
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I am considering a career change, so this seemed a good place to start. The course was comprehensive, for the price and easy to follow. The videos were also really helpful, to help put the information into context. The instructor was very down to earth and easy to follow.
It is helpful to be able to print out the course notes, to refer to at a later date. I will also re-watch the videos when I need to.
The test at the end was multiple choice. There may have been information relating to this on the website, but I didn't find it. The questions were very specific, so you do need to have revised before you take the test.
All in all, I am impressed, for the £40 I spent.
Kirsty Trenerry
Was really nice to be able to sit through an online course and fly through it.
This is because my learning styles are predominantly read/write and/or kinaesthetic so being in a classroom listening to teachers is often mind numbing and other students tend to hold me back. This course was great for allowing me to work through at my own pace.
It was also great value for money and although I didn't need to request for student support, all confirmation emails came through quickly and efficiently so I am overall pleased with the service.
Good job New Skills Academy, looking forward to learning with you more in the future.
Christian Roach
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you
Fiona Requadt
The course was very methodical and logical, always pointing towards the goal of learning the information to pass the test. It’s also a very nice course. Made the process seem much less daunting than I had made it appear. The logical and organized approach to the material really made this a worthwhile course.
All the course materials are very easy to understand and access, and the fact that you could study at your own pace when you want.
I want to say a big thank you to New Skills Academy for your effort, heart-felt interest and enthusiasm in putting together this course and sharing it with us. Your frequent, intuitive tips were great memory cues for some of the hard to retain information and very helpful especially for someone forgetful like me. Most of all, you took any worry of failure out of the picture and made it easy to visualize completing the test successfully! Thank you again for all your help.
I will definitely recommend this site to anyone looking to take professional courses. Thanks to them, I now have my diploma in Hotel Reception.
Abayomi Dosunmu Odunsi
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
Amazing, informative course, really great value for money. Easy to use and navigate the website, and well worth it. Very clear and concise instructions.
I work in fraud at the moment and am just looking for something to add to my CV. Really great value for money. Simple, quick, easy and informative. Lots of modules that make up the course that are simple yet informative about fraud and money laundering and other aspects of fraud.
I’ve enjoyed the course so far and am looking forward to completing it and gaining a new qualification for my CV as well as new knowledge for my current workplace.
Jade Petrie
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Shari Anderson
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
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Marva Hudson
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
